Showing posts with label branding. Show all posts
Showing posts with label branding. Show all posts

Wednesday, 29 May 2013

Prep Course for Kindergarten Parents

Well kind of .........

We just had our Welcome to Kindergarten Night here at our school. This night was for parents to come and find out a little more information about the school and the full day learning program.

Thankfully for me this was not an opportunity to lecture the parents for an hour on why our school is so great (and it is) and what we have to offer. Our night took on a different format.

The best teacher(s) a child is EVER going to have is their parent(s). This is the angle that we approached learning from last night.

Our school board, Ottawa Catholic School Board is in a partnership with the Learning Partnership. The whole idea is that we want to make sure that students have the school readiness skills by the time they get to school. If students come to school for kindergarten with some key skills this is a very good predictor of their educational success down the road.

We also had community partners at the session to answer any questions that parents may have had. A nurse from Ottawa Public Health was here, a representative from First Words and someone from the Pincrest Queensway Resource Centre.

The Learning Partnership provided each parent with a take away bag that included:

  • picture books
  • foam letters
  • construction paper
  • scissors
  • pencils & crayons
  • glue stick
  • blow up balls
  • play dough
After the Principal's introductory address the prospective kindergarten students and their parents could move around to centres. These centre's were set up by our kindergarten team and that demonstrated some activities that parents could do with their children to help get them ready for school in September. Students played with play dough, used magnetic letters on cookie sheets and cut up flyer's and glued the favourite objects onto paper.

The entire night was a real success. Students and parents were actively engaged in all of the activities and were most appreciative of the hands on learning. We had 37 out of 43 registered students attend the session and we were amazed by the turnout! If the turnout from mothers and fathers is any indication of the level of parental cooperation and involvement that we are going to have over the next few years, we are very fortunate.

Let's hope all parents engage their children playing learning games and giving them lots of learning opportunities before they enter school. If they do this research shows that we will all be well on our way to meet the needs of our students.

Friday, 3 May 2013

Cool Ways to Use Google as a School Administrator


Over the past few months I have been reading some really interesting posts and comments on Twitter about using Google Forms in schools.

The past school year I have been trying so reach out to the school community and find out their thoughts and opinions about different things. Teachers, parents and even students have not been able to escape the questions that I pose. I think that this is a fantastic way to communicate with parents and find out right away thoughts and opinions of our school community.

I have been asked by quite a few people how we have incorporated this into school life and our communication circle. Unfortunately, I sometimes forget one or two of the great things that we are doing and I thought I had better compile a list.

Here are some examples of how we have been using Google Forms and Docs here at St. Rita this past school year:

  1. Creating class lists for the upcoming school year
  2. School Technology Application Form
  3. Help Mr. Slack Name his Fish - I also follow this up with a blog post called: Fish Naming Ceremony Turns into a Learning Experience
  4. LTP Parent Survey
  5. Winter Teacher Wish List
  6. Mr. Slack's Student Survey
  7. PLN Information Request
One of the things I am most interested in is communication and using this way to collect information gives me an awesome insight to what is going on and what people are thinking. I get immediate feedback and people get to have their thoughts, ideas and opinions heard. One thing that I have learned is that you have to make sure that you followup with these surveys or forms or they are worthless.

I am always interested to hear about different ways people are using google forms and docs.. If you have any ideas please make sure to let me know!

Wednesday, 23 January 2013

WELCOME! Branding Our School


What do you think about when you see some of the logos above? 

More importantly: What do people think about when they see your school logo?

When I was asked I immediately thought about asking parent and students how they see our 'brand'. After some reflection I began to realize that it starts with the school. This led to the following questions:
  • What do you want parents and students to think about our school?
  • What do we do to make our brand one that is attractive to parents in our school community?
  • Have you had the discussion with your staff about how we want our school to be see in the community?
Since this week is the official Kindergarten Registration week, I have been thinking a lot about how new parents see our school. Last week we had a work shop at the school board to talk about our school brand and creating a welcoming environment for everyone. Not just students.

There are so many ways to create positive and powerful brand for your school each and everyday:
  1. The website and social media tell a lot about the school. Keep them updated!
  2. When someone comes in to the front office, are they greeted? Is it welcoming? How parents feel when they come into the front office plays a huge role in whether or not they want to send their kids to your school.
  3. Answering the phone - Can they hear a smile on the end of the line or does it sound like they have interrupted something? 
  4. How fast are you at returning phone calls and emails to parents?
  5. What do your newsletters look like? Do they come out on time and at the start of each month?
  6. What kind of progressive discipline policy does the school have?
  7. As an administrator, are you visible to your school community?

What matters most is "Who are you?"

If you have a positive brand for your school in your community the benefits are enormous. There is a connection with parents and they will be inspired knowing that you are making your school the most welcoming place you can. Those connections you made, they will go out and spread the word.

My goal this "Kindergarten Season" is to make a personal connection with every parent that comes into our school to register their child or to inquire about our school. I personally meet and talk with each one and invite them to contact me if they have any questions whatsoever. 

Is anyone else working extra hard to make connections with their community and to build relationships? I'd be interested in collaborating and brainstorming ideas.